Do you write to your customers using your ‘work voice’?
Click here to download our infographic about what Work Voice is and why you shouldn't use it!
Only users can tell you what they do with written content
Even if you have written your content in plain language or according to behavioural science principles, only your users can tell you what they will do with the content you have created. And if they can't tell you , they can show you.
Check out this infographic on the value of professional user testing of written content.
Qualitative research free e-book
I have created an e book people who have heard about qualitative research but are not sure what to use it for DOWNLOAD OUR QUALITATIVE RESEARCH E-BOOK NOW.
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Sue
Sensory qualitative research free e-book
Qualitative sensory research is exploratory research which uses qualitative conversational questioning techniques to understand what the target market really wants from a product or service. Its primary use is for products and services where the taste, smell, feel or the sound of the product or service matters. The best examples are foods and beverages and anything with a fragrance.
I have created an e book about it. DOWNLOAD OUR SENSORY QUALITATIVE RESEARCH E-BOOK NOW.
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If you like to talk to me about we can use this for your product or service, please This email address is being protected from spambots. You need JavaScript enabled to view it.!
Sue
Discourse Analysis free ebook
Discourse Analysis is one of the most under-used and most insightful qualitative research techniques around. Read more here in our free download DOWNLOAD OUR DISCOURSE ANALYSIS E-BOOK NOW.
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If you like to talk to me about we can use this for your brand, please This email address is being protected from spambots. You need JavaScript enabled to view it.!
Sue
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