A boutique market and social research insights agency

A team of senior researchers and consultants

The agency is led by Sue Bell who is a Fellow of the Research Society, a former Research Society Board member, and regular speaker at conferences and seminars on the topic of research. 

Our consultants are: Suzanne Burdon, Jane Gregory, and other specialists who work with us from time to time.

  • We bring research expertise and academic knowledge from linguistics, literature, psychology, sociology, marketing, literature, design thinking, and ethics.
  • We are based in Sydney. 

Codes and standards

We belong to the Research Society, and abide by its Code of Professional Behaviour. We are a Research Society company partner.

  • We have Qualified Professional Researcher (QPR) accreditation which means that we are committed to ongoing professional development. QPR is an accreditation from the Research Society for market and social researchers who possess broad knowledge, experience and skills in both qualitative and quantitative research. That means that clients can be confident that the researchers on the team understand the uses, strengths and limitations of all the major research techniques and that we conduct our projects according to the high standards expected of researchers at this level.
  • We are ISO20252 certified which means that we have procedures and policies in place that protect our research participants and our clients. We are compliant with GDPR.

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