Our Blog Posts About Australians Over 50
Think all retirees have similar lifestyles? Prepare to be surprised
Our recent research for Challenger Limited, revealed four very different Australian retirement lifestyles:
Retirement is a time when people change and evolve
Retirement is a time when people change and evolve. A time of transition.
Susan Bell Research specialises in research with people approaching, avoiding, living in, and experimenting with retirement in…
What are the six key secrets to ageing well?
The Global Wellness Institute asked ageing experts from around the world (Including me) this question:
Life’s hallways: the role of liminality in consumer decision-making
This is an extract from Susan Bell’s article in the magazine QRCA Views (Spring 2025). QRCA Views is published by the Qualitative Research Consultants Association.
My message to the IBR 2024 Post Retirement Conference
Susan spoke at the 2024 Post Retirement Conference about people with ‘modest’ superannuation.
Liminality – a rich and versatile concept for researchers and marketers
An explanation of how to use the liminality concept in marketing and research
Susan Bell Research is on the MAS panel
Information for Government buyers about how to find us on the MAS panel
Find out why I am a breath of fresh air!
A link to my interview as a guest on the Art 2 Aging podcast, where I talked with Chris Henry about the trends in working and retirement for ‘older people’
Four pre-retiree mindsets
Find out how the current generation of people approaching retirement age expect to do things their way, when they are ready.













