Home and Contents Insurance: Research for ASIC

Consumers’ experiences with home and contents insurance.

This report was commissioned by the Australian Securities and Investments Commission (Asic). Although it was written in 2014, the insights it contains about choosing home and contents insurance are as valid today as they were then.

The report provides an excellent summary about:

  • What consumers typically know about their policy
  • Why they enquire about home insurance policies?
  • What triggers them to seek quotes or information about a home insurance policy
  • How they choose who to contact
  • Why they chose the channels they used and what those experiences were like
  • How they select their insurer

You can read the report that Asic produced here

We understand home and contents insurance research, and would love to work with you.

Just contact Sue

Susan Bell Founder & Lead Consultant
Sue Bell, Founder & Lead Consultant

We would love to hear from you, and are always happy to talk through research methods and options with you, if you are not sure what you need. Why not get in touch for a free, obligation-free, and confidential conversation.

Find out more about Susan Bell Research.

Keep up to date with new thinking about user testing, research with ‘older’ people, different research methods, and much more.

First Name
Last Name
Email Address
Submit Form

Similar Posts