What we do

 

 

 

 

 

 

 

 

  

 

 

 

We are market and social research consultants adept at a diverse mix of traditional and contemporary research methods, both online and offline. 

We conduct qualitative and survey research, semiotics and discourse analysis and have done since 1994.

Our research methods are imaginative, contemporary and professional. We combine new and traditional research and insights methods. 

RESEARCH METHODS

PROJECT TYPES

  • Communications testing and audits
  • Customer experience and journeys
  • Product development
  • Packaging development 
  • Service experience assessments
  • Stakeholder surveys

SOURCES OF INSIGHT

  • We custom-design.
  • We use a mix direct and indirect questions and techniques, including projective questions and implicit techniques. 
  • We use thinking frameworks, especially our sense-making framework
  • We bring our knowledge of language to our research projects

 

 

 

 

 

Tags: Qualitative Research , online qualitative, Language, sense-making, Implicit, Projective, Quantitative Research

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