How to Design a Chat Bot for Market Research - Whitepaper from Flex MR
FlexMR is the world leading online market research platform. They have recently released a whitepaper where they discuss the potential of Chat Bots for Qualitative Research.
In this whitepaper they reference an article I wrote about the 'moves' that a moderator and a participant make during a real-time group discussion and how we can use those 'moves' as the starting point for how a Chat Bot should be designed.
You can read more about this by claiming this free whitepaper at the Flex MR site
Tags: Qualitative Research , Qualitative Analysis, Chatbots/AI